Nescafe 3in1

A digital manifesto about Millennials, about the Now generation

Live the now

TVC campaign created for NESCAFE, a manifesto against procrastination reminding youngsters that life doesn’t have a “save for later” button.

Due to its success, the campaign originally created for the Romanian market became regional advertising promoting NESCAFE 3in1 in Central and Eastern Europe as the procrastination free coffee.